Effective Date: December 10, 2025

This Privacy Policy explains how Brennan for Wisconsin (“the Committee,” “we,” or “us”) collects, uses, and discloses information about you when you access or use our websites, mobile sites, digital tools, and any online services that link to this Privacy Policy (collectively, the “Site”).

We may update this Privacy Policy from time to time. If changes are made, we will revise the date at the top of this page, and when appropriate, provide additional notice. We encourage you to review this Privacy Policy whenever you interact with the Site to stay informed about our information practices and the choices available to you.

1. COLLECTION OF INFORMATION

A. Information You Provide to Us

We collect information you voluntarily provide, including when you:

Sign up to receive email or SMS updates

Request information

Fill out a form

Sign a petition

Sign up to volunteer

RSVP for an event

Make a donation

Contact us via email or other communication channels

The information we may collect includes:

Name

Email address

Postal address

Phone number

Payment information (processed by a third-party payment processor)

Employer and occupation (required by campaign-finance law for contributions)

Any other information you choose to provide

Federal or state law may require us to collect certain personal information from donors.

B. Automatically Collected Information

When you access or use the Site, we automatically collect information, including:

Log and Usage Information:

Browser type, access times, pages viewed, IP address, and the referring page.

Device Information:

Hardware model, operating system, unique device identifiers, and mobile network information.

Transactional Information:

Donation amount, purchase details, dates, and related metadata.

Location Information:

Approximate location derived from your IP address.

Cookies and Similar Technologies:

We and our service providers use cookies, web beacons, pixels, and other tracking technologies to improve Site performance, analyze usage, measure campaign effectiveness, and deliver relevant content and advertising.

For details on managing cookies, see Your Choices below.

C. Information From Other Sources

We and our service providers may obtain information about you from:

Publicly available sources

Voter registration databases

Mailing list providers

Third-party platforms such as ActBlue, when you make a contribution through those services

This information may be combined with information we collect through the Site.

2. USE OF INFORMATION

We may use the information we collect to:

Provide, maintain, and improve our Site

Deliver the information or services you request

Process donations and send related confirmations or receipts

Contact you about your participation with the Committee

Send updates about issues, events, volunteer opportunities, and ways to support the campaign

Provide news and voting information, including registration and polling locations

Deliver targeted advertising and personalize your online experience

Communicate technical notices, security alerts, and administrative messages

Respond to messages and requests for support

Monitor and analyze trends, usage, and activities

Detect, investigate, and prevent fraudulent activities

Meet legal and compliance obligations, including donor reporting

Carry out any other purpose described at the time of collection

3. SHARING OF INFORMATION

We may share information about you:

With vendors, contractors, volunteers, and service providers

Who require access to information to perform services on our behalf.

With aligned political committees or organizations

Candidates, groups, and causes with similar political goals — except where prohibited, such as for SMS opt-in information.

To comply with legal reporting requirements

Including required disclosures to the Wisconsin Ethics Commission, which may include name, address, employer, occupation, and contribution amounts for applicable donors.

In response to legal requests

Such as subpoenas, warrants, court orders, or lawful agency demands.

To enforce or protect rights

Including preventing fraud or addressing misuse of the Site.

As part of organizational transitions

Such as forming a successor entity or transferring assets.

With your consent or direction

We may also share aggregated or de-identified information that cannot reasonably be used to identify you.

4. LINKS TO OTHER WEBSITES

The Site may link to third-party websites or tools (e.g., donation processors, merchandise platforms). Any information provided to those third parties is governed by their privacy policies, not this one. We encourage you to review their policies before submitting information.

5. ONLINE PETITIONS

If you sign a petition, your name, city, state, and comments may be made public and may be shared with leaders, partners, or the press.

6. SOCIAL SHARING FEATURES

The Site may allow you to use social sharing tools (e.g., Facebook “Like” button). Use of these features may share information with your social networks and is governed by third-party privacy policies.

7. ADVERTISING AND ANALYTICS

We may allow third parties to provide analytics services or deliver advertisements on our behalf across the Internet. These parties may use technologies such as cookies, pixels, and device identifiers to:

Track browsing behavior

Measure campaign performance

Deliver targeted advertisements

Understand user interactions with our Site

For example, we may use:

Google Analytics

Facebook/Meta Pixel

Other ad and analytics platforms

To opt out of some interest-based advertising, visit:

www.aboutads.info/choices

8. TRANSFER OF INFORMATION TO THE UNITED STATES

The Site is directed to U.S. residents. Information you provide or that we collect will be processed in the United States, which may not offer the same protections as your home jurisdiction.

9. YOUR CHOICES

Cookies

You may adjust your browser to refuse cookies. Doing so may affect Site functionality.

Email Communications

You may opt out of promotional emails by following the unsubscribe instructions. We may still send non-promotional messages (e.g., donation receipts).

SMS Communications

By providing your phone number, you consent to receive recurring automated text messages from the Committee. Message and data rates may apply. You may opt out at any time by replying STOP.

Push Notifications

You may disable push notifications in your device settings.

10. CONTACT US

If you have questions about this Privacy Policy, contact:

Brennan for Wisconsin

Email: hello@brennanforwi.com